Spark Radius · Tools

What local visibility is worth to you

Put in your own numbers. Every assumption is on the page and yours to change, and the answer is a range, because two of the inputs are guesses for everyone.

Your numbers
In your Google Business Profile performance report. Calls and website clicks are extra.
Of the people who ask for directions, how many buy. We default to 40%; change it to what you see.
What one customer is worth to you over a visit, a course or a year — your choice, just be consistent.
How many more requests you would get ranking in the top three across your suburb, not only at your door. 20–40% is a cautious start.

Estimate, per location, per month

A$778 – A$4,234

extra revenue a month from better map coverage, with A$2,160 in the middle of the range. On your numbers, Google Maps directions already bring in about A$7,200 a month.

The low end uses 60% of your conversion and uplift figures, the high end 140%, because those are the two numbers nobody knows in advance. It counts direction requests only, not calls or website visits. An estimate to help you decide, not a promise.