Competitors booking your clients
Every suburb has a dozen salons. The one that shows up first with photos, reviews and a booking link gets the appointment.
Spark Radius · Industries
Fill your appointment book
Local SEO for Australian hair and beauty salons, day spas and cosmetic clinics: fill the appointment book from Google Maps, within TGA and AHPRA rules.
We help Australian salons, spas and cosmetic clinics fill the appointment book through local search and a reputation that holds up.
Where Australians book beauty and aesthetics
Why customers pick someone else
Profile views that do not convert
Views without a booking link, current prices or recent photos are wasted clicks.
TGA rules on cosmetic advertising
The TGA and AHPRA restrict how injectables and cosmetic procedures can be advertised, reviews included. Marketing that ignores that is a risk, not a strategy.
Quiet weeks between seasons
Formal season and Christmas fill the book. February does not, unless the profile and posts are working for it.
How we help you win locally
A Google profile that books
Services, prices, photos and a booking link on your Google Business Profile kept current, so a profile view becomes an appointment.
Reviews and portfolio within the rules
Every review answered within 24 hours, and before-and-after content handled inside TGA and AHPRA guidance.
Booking integration
Your salon booking software connected to the profile so the booking is one tap away.
Found for each treatment
Content and directory listings tied to your suburb, so the salon ranks for the treatments it offers.
Beauty and wellness businesses we serve
Anywhere in Australia
🇦🇺 Australia
Beauty salon & clinic local SEO
Further reading
What we have written that applies to beauty & wellness.
What it costs, and what happens next
What it costs
From A$990 / location / month
Foundation, the first of three plans. A fixed monthly fee for each location, with a six-month minimum.
If you get in touch
On the call we go through your Google profile, your website and what AI tools say about you, then tell you which plan fits.
See where your salon or clinic ranks
Get a free audit of your beauty business's local presence and start filling your appointment book.
Spark Radius
See where your business disappears
A free report on your Google Maps rank across the suburb, your Google profile, your website and the AI assistants.